Sun, sea, sand, and the timeless reggae sounds of UB40 ft. Ali Campbell – on Wednesday, September 3, 2025, experience a magical evening on the beach of Scheveningen! With their unmistakable sound and global hits like Red Red Wine, Kingston Town, and (I Can’t Help) Falling in Love with You, this legendary band will bring pure summer energy to the coast. Expect a show full of iconic sing-alongs and feel-good reggae—perfect for enjoying with your feet in the sand and a drink in your hand.

With over 100 million records sold and a career spanning more than four decades, UB40 is more than just a band—they’re a musical phenomenon. From festivals to sold-out arenas, their music creates a unique atmosphere that connects generations across the globe. Now, this reggae powerhouse is coming to Scheveningen for an epic beach concert, led by Ali Campbell, the original voice of UB40. His warm, distinctive vocals keep every song as powerful and timeless as ever.

This is an event you don’t want to miss! The 10th edition of LIVE on the BEACH kicks off with a night full of nostalgia, danceable reggae, and ultimate beach vibes. Get your tickets, gather your friends, and experience an unforgettable summer evening on the Dutch coast. Sing, dance, and enjoy—UB40 on the beach will be legendary!

WWW: UB40 ft. Ali Campbell – LIVE on the BEACH